When he dismounted and landed in the dirt, the bull’s horn struck Frost in the back, breaking several ribs.
Lane's cause of death was injuries caused during his last ride. However, as he was motioning for help, he collapsed. The bull turned and hit him in the side with his horn, breaking several of his ribs. Lane Frost death quick facts: Lane Frost Death Lane passed away on July 30, 1989 at the age of 25 in Cheyenne Frontier Days Rodeo, Cheyenne, Wyoming. Frost had just completed a 91-point ride on the bull Takin’ Care Of Business. Professional bull rider Lane Frost was killed in 1989 during Cheyenne Frontier Days from injuries sustained while riding the bull Takin' Care of Business. Lane initially rose to his feet and began running toward the bucking chutes. Just five years after Frost’s 1989 passing, 8 Seconds was released with Perry in the starring role and forever forged a bond with the bull riding community that has continued even through his own recent passing. Lane died on the arena floor due to excessive internal bleeding before he could be transported to the hospital. How did Lane Frost die? His life – and death – changed rodeo forever. Taking Care of Business went on to appear in the 1990 National Finals Rodeo. The Wrangler Network presented a special tribute to Lane Frost “25 years in 25 days” to mark rodeo’s loss of one its most iconic figures. Twenty-five years ago, Lane Frost died in a bull riding accident during Cheyenne Frontier Days. Lane Frost, who was one of the most prominent athletes in professional bull riding and a ProRodeo Hall of Fame inductee, was killed at the age of 25 while competing in a bull riding event.
Death: On July 30, 1989, at the Cheyenne Frontier Days Rodeo in Cheyenne, Wyoming, after completing a successful 85-point ride on a Brahma bull named "Takin Care of Business", Lane dismounted and landed in the dirt. He was killed by a bull in 1989. After Frost dismounted, the bull hit him twice from behind with his horns breaking Frost's ribs and eventually causing a main artery to be punctured. Frost finished 3rd in the event.